June 2011
1 post
3 tags
Disable Yourself on Facebook
Facebook can be a fantastic tool for communicating with others. What a lot of people may not think about is how they are representing themselves in the digital world. How many of you have used either Google, Facebook or Twitter to “research” a potential employee? Boy/girlfriend? Boss? Adding to the frustration of keeping a low (unprofessional) profile is Facebook’s auto-tagging...
Jun 14th
February 2011
1 post
1 tag
Human Cogs & Widgets
Last year, I saw Seth Godin speak and it was very inspiring.  He is the author of many best-selling books, more recently, Linchpin: Are You Indispensable?  He’s speaking again at an event in Orange County, March 2nd, 2011.  If you haven’t got tickets yet, I’d say you better get them soon.  I just watched a recent video of him speaking about the end of the Industrial Revolution....
Feb 9th
2 notes
September 2010
2 posts
2 tags
Spelling + Grammar = Spammar
While I was trolling through my local Craigslist this morning (as usual), I came across a post titled: Spelling - For the Love of God. All that was in the post were these words: Please learn to spell. Mirror not mirrow. Dresser not dressor. Wrought iron not rot iron. Sometimes “old” or “rustic” would be a more accurate descriptor than “antique”.  I had to...
Sep 29th
Why Some PR People are Scared of Social Media
One of my first jobs in PR was reading through endless magazines and articles with mentions. Cut, paste (on paper), look up publishing numbers, enter in Excel, etc. Pretty cool job, but just a tad time consuming, don’t you think? I also remember another instance at that old job. The Director of Marketing was asking everyone’s opinions about a particular print ad. I remember...
Sep 9th
August 2009
2 posts
Social Media Rules of Etiquette, According to Me
We’ve all seen it, the inevitable piss-off due to someone not suppressing themselves in the social media world. Usually the topic involves politics, religion or some other highly controversial subject. In mommy worlds, it’s the equivalent of breast-feeding and/or circumcision. We all know, it’s a “don’t go there”! Even though I know people are still new...
Aug 10th
To Bing or Not to Bing
One of my clients was curious about Bing, their market share and if it would be a good investment from a SEM perspective. So what did I do? I Googled Bing (hehe!), did some research and played around on Bing for a while. First off, I wanted to know Bing’s market share v. Google and others. I found that domestically in July 2009, Bing increased their market share by 1% to 9.41%...
Aug 6th
July 2009
1 post
Want To See So You Think You Can Dance LIVE?
This has absolutely nothing to do with Search Engine Marketing or Social Media, but is something fun I thought I’d try. And what better way to spread the word than through Social Media - so there. I guess I DID tie it in somehow! I have an extra ticket with your name on it to a live taping of So You Think You Can Dance this coming Tuesday July 21. This is the performance show, so it...
Jul 18th